We conduct a technical SEO audit of your website to better understand your current SEO performance and develop a custom SEO strategy for your dental practice.
We identify the most relevant and high-performing keywords for your dental practice to improve your search engine rankings.
We optimize your website content, meta tags, and images to ensure they align with your targeted keywords for maximum visibility.
We address any technical issues on your website, such as page load speed, mobile usability, and broken links, to improve user experience and search rankings.
We set up and optimise your Google Business Profile to make sure your practice appears in local searches when patients are looking for a dentist.
We develop a content strategy that aligns with your dental practice’s goals to attract and engage potential patients while enhancing your online authority.
Many agencies promise SEO success, but real growth happens only when strategy is built on hard evidence, not assumptions. At AdTuna, we power every SEO decision for your dental practice using real-time data, historical search behaviour, competitive analysis, and live performance tracking.
We dive deep into what patients are actually searching for, not what you assume they need. We identify precise keywords tied to real patient intent—whether it’s “same-day crowns near me,” “child-friendly dentist,” or “Invisalign consultations in Melbourne”—and build strategies around the search terms that lead to bookings.
By targeting real-world queries, we position your practice exactly where patients are ready to act, helping you attract high-quality leads who are actively looking for dental care today.
We optimise your website for high-intent, location-based keywords like “family dentist in Darwin” or “emergency dental clinic Melbourne,” helping you appear when patients are actively searching for a dentist in your area.
Ranking higher on Google means reaching patients who are already looking for services. These inbound leads are warmer, more qualified, and far more likely to turn into real bookings.
Patients trust businesses that rank at the top of search results. Strong SEO not only gets you seen—it builds credibility, helping your practice stand out as the first and most trusted choice in your community.
The patients who find you through organic search are ready to act. They're searching for solutions, not browsing casually. This means you close more enquiries, faster, without the heavy lifting.
Good SEO continues to drive traffic and enquiries long after the initial investment. Unlike paid ads that stop the moment you pause spending, SEO gives your practice a steady, cost-effective stream of new patients over time.
Many dental practices still focus only on word-of-mouth or short bursts of advertising. With data-driven SEO, you build a lasting competitive advantage—ranking higher, reaching more patients, and staying ahead before competitors even realise they're falling behind.
Patients don’t find dentists by walking past clinics anymore—they find them by searching online. SEO places your practice where it matters most: on Google, when local patients are ready to book.
Without SEO, even the best clinics lose enquiries to competitors with stronger digital visibility. SEO builds your online presence across search engines, Maps, and local listings, helping you reach patients before they even call another dentist.
It’s not just about ranking high—it’s about creating an online footprint that grows patient trust, drives consistent bookings, and future-proofs your clinic against changing markets. In today’s world, no SEO means no visibility—and no visibility means no growth.
Dental SEO focuses on winning local patients who are ready to book, not building general website traffic. Patients looking for dental services usually search with urgency—whether they need emergency treatment, cosmetic care, or a new family dentist. SEO for dental clinics must be sharper, faster, and more trust-focused than standard SEO.
Here’s what makes dental SEO different:
General SEO may chase broad visibility and traffic, but dental SEO ties success directly to real-world outcomes: phone calls, bookings, and patient loyalty.
Dental SEO is a long-term growth strategy, not an overnight fix. Most practices start seeing early movement within a few months, but strong, sustainable results usually take between 6 to 12 months depending on your starting point, competition, and how aggressive your SEO strategy is.
Key factors that affect how fast you see results include:
Good SEO builds momentum over time. The longer you invest in it, the more your rankings, enquiries, and patient loyalty grow—without relying on constant ad spending.
Both SEO and Google Ads can help your practice grow, but they work differently. Google Ads delivers fast visibility by placing your clinic at the top of search results through paid advertising, while SEO builds long-term, organic visibility that keeps working even when you stop paying for ads.
Here’s how they compare:
Choosing between them isn’t about picking one—it’s about balancing short-term wins with long-term growth for the strongest overall results.
On-page SEO focuses on optimising elements on your website like content, keywords, meta tags, and page structure. Off-page SEO focuses on building your website’s authority through backlinks, Google Business Profile, online reviews, and other external signals.
We offer complete dental website design and redesign services alongside our SEO work. If your current website is outdated, slow, difficult to use, or not built for SEO, we recommend a full upgrade to support your growth goals. A strong, modern website is critical for ranking higher, building trust with patients, and turning visitors into bookings.
When we redesign your dental website, we focus on:
Whether you need a few improvements or a completely new build, we create dental websites that look professional, load fast, and help grow your patient base.
